by Walter E. Jacobson · Filed Under: Success
Many of us, when confronted with setbacks on our path towards success, are affected by them in a negative way. We tend to get depressed, discouraged and demoralized, perceiving the setback as an indicator that our product is flawed and our endgame will be failure.
Allowing the setback to fuel our anxiety, fear and self-doubt, we become less motivated, less proactive and less likely to go the distance. This is a critical mistake. If our goal is success, we cannot afford to let setbacks influence us to lose our optimism, our passion, our commitment and our focus.
On the contrary, the setback is something that we can use to our benefit, to increase our resolve, to make our product or service better, and to bring us closer to success than we ever might have gotten had we not faced the setback in the first place.
How do we do this?
The Secret To Success
Instead of allowing ourselves to become depressed and defeated, we remind ourselves that, “When the going gets tough, the tough get going.” And then we mobilize ourselves to seek advice and guidance from our mentors, to expand our network, to push harder and stronger, and to leave no stone unturned.
We use the setback to renew our commitment to success and to inspire us to be more resourceful, more inventive, more creative, more effective and more efficient.
We use the setback to review our product and our business plan. If we discover a mistake that we made, we correct the mistake and press forward. If we discover an insufficiency that hadn’t occurred to us before, we look at the situation from other perspectives, we think outside of the box, and we brainstorm solutions that are unique and innovative.
We use the setback to re-format and/or polish our presentation, and to tighten our sales pitch until it clearly reflects benefits and advantages over other products and services.
Above all else, we use the setback to remind ourselves of the many people who, despite having had setbacks, losses, and failures, eventually succeeded, many beyond their wildest expectations. And we remind ourselves that the reason they succeeded is because they didn’t give up. They didn’t lose faith in themselves or their vision.
Bottom line: When confronted with a setback, we don’t give it the power to derail us. We use it to remind ourselves that we are worthy, we are good enough, we deserve success and prosperity, and that we will get it if we persist and persevere.
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